Logo
The NDC logo is our most important visual asset. It is an immediate representation of our company, brand and culture. It is a vital aspect of our visual identity, and needs to be used consistently only in approved forms.
The NDC logo consists of two components: a mark and a wordmark. The established size and positioning relationships between these two components must not be altered, as these elements define the NDC logo.
Click below to download the appropriate version of our logo below. If you need additional assistance please contact creative@ndc-inc.com.
Before downloading the NDC logo, click here to read and agree to the NDC Co-Branding Terms and Conditions.
Color Profiles
Consistent color usage is integral to the NDC brand. Great care should be taken to ensure accurate color reproduction when these brand colors are applied to all types of printed and digital media used to represent NDC.
Primary Color: Pantone 302
HEX: #005581CMYK: 100/25/0/50
RGB: 0/85/129
Secondary Color: Pantone 429
HEX: #B0B7BCCMYK: 3/0/0/32
RGB: 176/183/188
Tertiary Color: Pantone 1525
HEX: #DF7A1CCMYK: 0/58/100/10
RGB: 223/122/28
Typography & Fonts
Fonts are one of the most important aspects of our brand and should be equally considered when creating for the NDC logo. Our font selection is a cue to customers about how our brand will engage with the audience.
Primary Web Font
Adobe Caslon
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
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Secondary Web Font
Proxima Nova
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0
Primary Print Font
Avant Garde
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0
Secondary Print Font
Calibri
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0
Brand Manual
Here you can download our identity standards manual in a .PDF file format. If you have any questions, email us at creative@ndc-inc.com
brand manual