Promotions & Incentives

NDC facilitates product promotion, sales incentive opportunities and payouts on behalf of our manufacturer partners.

By offering a customized, multi-level promotion with incentives for the distributor, sales representative and end user, you can encourage distributors to focus on your products.

NDC will handle all reconciliation, payouts and annual accounting. You receive the end-user sales trace data you need.

It’s a powerful way to build field support and gain exposure for your brand and products.

VIPER

Value In Partnership Encourages Results – VIPER is an exclusive sales incentive program offered to NDC member distributors that rewards growth in purchases out of the NDC warehouse.

The three components of this program, VIPER, VIPER Plus and VIPER Direct, are designed to allow distributors the opportunity to earn cash incentives for year-over-year growth.

VIPER is the primary incentive program and offers member distributors up to 1.5% cash back on purchases from the NDC warehouse. The VIPER program is completely funded by NDC. The average network-wide payout is approximately $1.3 million.

VIPER Plus and VIPER Direct are supplemental components, offered by a number of our manufacturing partners to “sweeten the pot” for mutual customers. These supplemental components offer you the opportunity to gain increased focus and attention from NDC distributors as they look for ways to improve their profitability.

NDC handles the administration of the entire program. Distributors receive one check for all three components at our annual Exhibition distributed at our annual meetings.

Quarterly Promotions

NDC offers three quarterly promotion programs which will feature your products to NDC distributors in specific healthcare markets.

Market Match targets NDC medical distributors.
POP Pack! is a collection of end-user dental promotions and advertising flyers for NDC dental members to promote your quarterly specials.
ProMOtion1 targets NDC physical therapy and rehab distributors.

Design your promotion to reach multiple levels with incentives for the distributor, the sales rep and the end-user/medical provider. NDC supports the distributor with complementary and customized PDF sales flyers featuring your products to promote to their end-user customers.

Cash Cow / Rep Incentives

The Cash Cow program simplifies the reconciliation and payout of rep incentives earned through participation in the Market Match program. Incentives can be paid to individual reps or to the distributor. Manufacturers receive consolidated, end-user sales trace data for your approval prior to incentive payouts.